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Social Media and Legal Risks: Navigating Defamation and Reputation Management

Thursday, November 20, 2025
1 Day, Live Online
Live Online

This program equips businesses and legal professionals with the tools to navigate the complex legal challenges posed by social media. It covers defamation law in the digital age, strategies for managing negative online reviews, employee conduct on social media, and the risks posed by politicized speech. Participants will learn both proactive and reactive approaches to protect their businesses from reputational harm, including how to balance free speech with brand protection and manage legal risks related to social media interactions.

Who Should Attend
In-House Counsel, General Practitioners, and Commercial Lawyers

Gain practical tools to provide immediate and informed advice to clients facing reputational and legal challenges tied to social media.

Employment Lawyers

Whether representing employers or employees, explore key considerations in managing disputes arising from online conduct and politicized speech.

Communications Directors and Managers

Gain essential tools to manage reputational risks, respond to online crises, and align communications strategies with legal safeguards.

In-House Counsel, General Practitioners, and Commercial Lawyers
Employment Lawyers
Communications Directors and Managers

Gain practical tools to provide immediate and informed advice to clients facing reputational and legal challenges tied to social media.

chairperson
Ryder Gilliland, DMG Advocates LLP
Ryder is widely recognized as one of the leading defamation lawyers in Canada. For more than 20 years, he has advised newspapers, digital publishers, broadcasters, and book publishers on issues relating to defamation, publication bans, sealing orders, privacy, and copyright. He has extensive experience with online reputation management and defamation disputes involving individuals and corporations. His expertise is recognized in all of the peer-review surveys that track defamation law, including Lexpert, where he has been in the “Most Frequently Recommended” category in Defamation and Media Litigation for more than a decade.
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Peter Downard, Fasken

Ryder Gilliland, DMG Advocates LLP

Karen Gordon, Principal, Gordon Strategy

Dr. Maura Grossman, School of Computer Science, University of Waterloo

Kaley Pulfer, DMG Advocates LLP

Maanit Zemel, Zemel van Kampen LLP

Introduction and Overview
An opening discussion of the key legal issues tied to social media, including defamation, managing online reputations, and addressing politicized speech that impacts businesses.
Defamation Law in the Social Media Era
A foundational overview of defamation law with a focus on its application to social media and online communications. Topics include key elements, defences, and practical considerations for businesses.
Managing Negative Business Reviews and Online Criticism
Covers how to distinguish between legitimate feedback and defamatory reviews, legal remedies available, and proactive strategies for protecting reputation in the digital space.
AI-Generated Content, Deepfakes, and Business Risks
Explores how AI tools and deepfake technology create new challenges in defamation, misinformation, and intellectual property, along with evolving legal and regulatory responses.
Social Media and Employee Conduct
Examines how employers can navigate issues arising from employees’ personal social media use, including political speech, workplace policies, privacy rights, and reputational concerns.
Strategic Reputation Management for Businesses
Practical guidance on developing comprehensive plans to protect a business’s online reputation, balancing legal strategies and PR considerations, with tips for managing crises.
For more information, please contact Bernard Sandler, Professional Legal Education Manager, LincolnLawPD@torontomu.ca
Price: $495.00
Quantity:

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